I was honored to have the Michigan Humane (formerly Michigan Humane Society) approach me to design the categories for their Personality Program! Previously MH used a “Color Code” system to help match up prospective adopters to their new pet; the animals were assigned a color such as “Green” or “Blue” to describe their personality type. MH wanted a more user-friendly system, so the animals were assigned a category such as “Social Butterfly Dog” or “Low Key Cat” to help potential adopters choose their new best friend; and they had asked me to design them!
MH underwent a rebranding and so unfortunately the images are no longer seen on the animals’ adoption cage cards. However the images displayed below can still be found on posters at the MH locations as well as cards that are handed out to the public.
The Special Friend category depicts an animal with special behavioral needs who will require more patience than the average pet. The Hardworking Cat category is for cats who are more adapted to outdoor-living and are candidates for being a shop-cat or a barn-cat (and can help with pest-control!)
